More Qualified Case Signingsfor Law Firms,Trusted Results by Experts.
We build predictable case-signing engines for personal injury, family, criminal, immigration, and business attorneys — with case-value-aware targeting and AI intake follow-up.
A growth engine, not a checklist.
Legal marketing is measured in signed cases, not clicks or leads. The firms that win in Los Angeles aren't the ones spending the most on Google — they're the ones with a disciplined intake process and a strategist who knows the case value of every practice area.
Hero Digital Marketing Agency runs case-value-aware campaigns: PI matters get targeted differently than family or immigration, and every lead is scored by an AI intake before it hits your paralegal team. Local Service Ads are managed inside the same funnel to protect your cost per signed case.
You get a real number for cost per signed retainer, per practice area, per attorney — and a senior strategist accountable to that number, not to click volume.
Sound familiar?
The three problems law firms tell us about most — and what we do about them.
Unqualified tire-kickers
Intake staff burns hours on cases you'd never sign.
Ad spend chasing the wrong keywords
Generic 'lawyer near me' bids that get outbid by aggregators.
Cases lost between call and consult
No follow-up loop when prospects don't show.
Built for law firms.
Not a template. Every playbook is tuned to the buying behavior, ticket size, and follow-up cadence your industry actually requires.
Google Ads & LSAs for practice areas
Case-type-specific ad groups with call tracking and lead-scoring.
Local Service Ads management
Vetted, reviewed, and optimized for maximum Google-guaranteed lead flow.
Intake automation & AI follow-up
Never lose a signable case to a missed call or slow response again.
Content & SEO authority
Practice-area pages, city pages, and thought leadership that rank.
From onboarding to booked revenue.
Same disciplined sequence for every account. No mystery, no vague deliverables.
Practice-area scoring
We rank your top 3 practice areas by lifetime case value and margin, then design campaigns around them.
LSA + PPC launch
Local Service Ads and Google Ads go live in parallel with strict negative-keyword lists.
AI intake filter
Every inbound lead is triaged by an AI intake before it hits your paralegal — no more wasted hours.
Signed-case reporting
We report on cost per signed retainer, not cost per lead, in a weekly attorney-friendly dashboard.
Your law firms growth bundle
- Google Ads and LSA management per practice area
- AI intake with lead scoring and disqualification
- Practice-area and city landing pages
- Compliance review with your state bar guidelines
- Signed-case attribution dashboard
- Monthly senior-strategist strategy call
Downtown LA personal injury firm
Rebuilt LSA + Google Ads around auto and premises liability, added AI intake, and eliminated 60% of unqualified 'slip and fall' spend. Cost per signed case dropped 44%.
Serving law firms across LA
Headquartered at 10880 Wilshire Blvd, Los Angeles, CA 90024 — supporting owners in:
Core capabilities behind the bundle
The services powering your law firms growth engine — each one owned by a senior strategist.
Answered.
Do you follow state bar advertising rules?
Yes. We stay current on state bar advertising rules (CA, NY, TX, FL and more) and route creative through your compliance review.
Can you handle contingency-fee ROI reporting?
Absolutely. We track case value from first click through signed retainer, so you know true ROI, not just cost per lead.
Do you work with solo attorneys?
Yes. Solo firms get access to the same senior strategists as multi-partner firms — we scale services to your caseload.
How do you handle Local Service Ads verification?
We manage the Google Screened process end to end — background checks, license verification, and ongoing dispute management.
What happens to unqualified leads?
AI intake tags and disqualifies them before they reach your paralegal team, and we feed the data back into ad targeting to reduce them at the source.
Can you handle multi-office or multi-state firms?
Yes. Each office gets its own funnel and reporting view; the firm-wide dashboard rolls up everything.
Want a free growth plan built for your law firm?
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